Are you looking to launch your dream eCommerce store in Sweden? You are not alone, and you are in the right place.
Nordic online shoppers are tech-savvy, and 9 out of 10 shop online. The Swedish eCommerce market is now 141.57 billion SEK (USD 14.97 billion), and the projected market volume for 2029 is 193.16 billion SEK (USD 20.44 billion) at a CAGR of 8.09%. This rapid expansion signifies remarkable growth ahead for ecommerce businesses.
That is a great opportunity; however, it also raises a crucial question: What is eCommerce development cost in Sweden?
You are also thinking about it, right? Not only for you, but also for others who want to start with eCommerce or are in the transition phase from a brick-and-mortar store to the digital marketplace, it is a crucial question.
Your competitors, such as Trädera, Zalando, or CDON, already hold a strong position in the Nordic eCommerce market. Now, you need to proceed strategically. This begins with understanding the cost of developing an eCommerce store.
To make things easier for Swedish eCommerce entrepreneurs, we have created this article. It will walk you through exciting information in detail, and as a result, you will gain a clear insight into the budget you need to launch your online store.
What is eCommerce Development?
You have made the fantastic decision to enter the eCommerce realm. Before we delve further into this blog, let’s first understand the foundations.
Consider it as creating an online store instead of a physical one. You may, thus, contact clients, market your goods, and get paid online.
From a definition perspective, eCommerce development is the process of designing, developing, and launching online platforms where businesses can serve their products or services to local and global customers online.
Whether it is ecommerce website development, eCommerce app development, or B2B marketplace development, it involves creating features such as product catalogs, shopping carts, secure payment gateways, user account management, and order processing systems.
The primary objective of eCommerce development in Sweden is to create a seamless, secure, and user-friendly online shopping platform that embodies the essence of Nordic values and enables consumers to find their desired products in a single location.
In addition to the basics, it would also be best to know – Why should you invest in ecommerce development?
1. Increased Revenue
eCommerce features such as one-click purchases, saved payment methods, and fast checkout encourages repeat purchases. Offering exclusive deals and providing easy access to online shopping increases sales opportunities, resulting in higher conversion rates and increased revenue.
2. Direct Reach
Using an eCommerce website or app, the sellers can directly approach the customers through push notifications, personalized ads, and in-app messages. Compared to it traditionally, approaching customers is a challenge.
3. Enhanced Customer Experience
Not only are Swedish customers, but also global customers, inclined towards personalization. E-commerce development offers ultimate flexibility to implement personalization using AI and machine learning technologies. As a result, it enhances the customer experiences and loyalty toward an ecommerce brand.
4. Business Insights
eCommerce solutions offer data analytics and reporting tools, as well as dashboards, that help entrepreneurs make informed decisions, tailor marketing efforts, and provide personalized product recommendations based on the data.
5. Scalability
With an ecommerce app and website, you can easily scale your business. Aligned with specific market demands, you can add new features, integrate payment gateways, and more to enhance the functionality of your store.
eCommerce Development Cost in Sweden -An Overview
| Type of eCommerce Solution | Average Cost (SEK) | Development Time | Best For |
|---|---|---|---|
| Basic eCommerce Website | SEK 100,000 – SEK 200,000 | 1 – 3 Months | Startups, local retailers |
| Custom Web Platform | SEK 300,000 – SEK 600,000+ | 2 – 4 months | SMEs, businesses with custom needs |
| Magento Website Development | SEK 350,000 – SEK 750,000+ | 2 – 5 months | Medium to large businesses needing scalable, customizable solutions |
| Mobile eCommerce App | SEK 350,000 – SEK 650,000+ | 2 – 4 months | Medium-large brands, tech startups |
| Enterprise Multi-Vendor Site | SEK 850,000 – SEK 1,200,000+ | 8 – 10+ months | Marketplaces, large-scale operations |
Understanding the cost of developing an eCommerce app or website is essential for businesses ready to launch their online store in Sweden.
Although Sweden’s ecommerce market is mature and offers several revenue generation opportunities, it is also worth noting that high costs are associated with launching an ecommerce store.
No matter what size of business you have – small size or enterprise level, the development costs depend on the project’s scope, complexity, and technical requirements.
A basic eCommerce website in Sweden typically costs between SEK 40,000 and SEK 75,000. That’s enough for a simple store with standard features. If you require more advanced features, such as custom functions or a unique design, the price may increase. A custom-built website might cost anywhere from SEK 100,000 to over SEK 300,000.
Many businesses also want to have a eCommerce app in addition to their website. eCommerce Apps are more complex. They need extra tools and testing. That’s why eCommerce app development is often more expensive than eCommerce website development.
Cost to Create an eCommerce in Sweden
E-commerce development is an umbrella term referring to online shopping websites and mobile app development. Whether you opt for an eCommerce website design or mobile app development, the cost to create an eCommerce platform varies due to complexity, features, design customization, platform choice, development team location and expertise, and ongoing costs such as integrations and maintenance.
Let’s break down the cost solutions wise!
eCommerce Website Design Cost in Sweden
| Type | Ideal Cost in Swedish Krona | Typical Cost (USD) |
|---|---|---|
| Basic eCommerce Website Design | SEK 50,000 – SEK 100,000+ | $5,000 – $10,000+ |
| Custom/Advanced eCommerce Design | SEK 100,000 – SEK 200,000+ | $10,000 – $20,000+ |
| Enterprise Level Design | SEK 160,000 – SEK 320,000 | $15,000 – $30,000 |
The eCommerce website design cost in Sweden refers to the cost of crafting visually appealing aesthetics and UI/UX for your eCommerce website. The cost depends on whether you choose a template-based design or a custom design. Remember that the more complex the design, the more the cost.
For example,, the basic design can cost you approximately 50,000+ SEK compared to a customized design of an eCommerce website, which may be 100,000+ SEK
eCommerce Website Development Cost
| Complexity | Ideal Cost in Swedish Krona | Typical Cost (USD) |
|---|---|---|
| Basic eCommerce Development | SEK 50,000 – SEK 200,000 | $5,000 – $20,000+ |
| Medium Complexity eCommerce | SEK 286,200 – SEK 477,500 | $30,000 – $50,000 |
| Enterprise Level Development | SEK 500,000+ | $60,000 – $100,000+ |
As understood, website development refers to the core development of an online shopping site, including the creation of its functionality, implementation of features, frontend development, backend development, product listing tools, product management tools, payment processing, and more. The cost of eCommerce website development in Sweden depends on the complexity and platform chosen.
eCommerce App Development Cost
| Complexity | Ideal Cost in Swedish Krona | Typical Cost (USD) |
|---|---|---|
| Basic eCommerce App | SEK 250,000 – SEK 450,000 | $25,000 – $45,000 |
| Mid-level/Custom eCommerce App | SEK 500,000 – SEK 900,000 | $50,000 – $90,000 |
| Enterprise/Highly Custom App | SEK 1,200,000+ | $120,000+ |
Mobile shopping is a rapidly growing trend in the Swedish eCommerce market. On one side, the number of customers who shop online through mobile devices is rising exponentially; proportionally, brands are focusing on launching dedicated eCommerce mobile apps in Sweden. Similar to web development, the cost of launching an eCommerce mobile app also depends on several factors, with complexity being the top one.
Remember that all the figures you’ve seen represent an ideal cost that may differ according to your project requirements. The best way to estimate the actual cost is to consult with an experienced eCommerce development company in Sweden, such as The NineHertz. First, share your requirements with the experts. Once the analysis is complete, the experts will provide you with a detailed development roadmap and an exact cost estimation.
Breakdown of eCommerce Development Cost in Sweden
Whether you are developing an eCommerce app or planning to develop an eCommerce website in Sweden, it is a staged process, and each stage incurs a unique cost. Let’s break down these costs by each step to have a clear understanding.
| Stage | Pricing (SEK) |
|---|---|
| Planning & Research | SEK 55,000 – SEK 170,000 |
| UI/UX Design | SEK 110,000 – SEK 550,000 |
| Development | SEK 330,000 – SEK 10,00,000+ |
| Testing & QA | SEK 60,000 – SEK 350,000 |
| Deployment & Launch | SEK 20,000 – SEK 50,000 |
| Maintenance (monthly) | SEK 30,000- 50,000 |
1. Planning & Research
Planning and research are the foundational first steps for eCommerce development. Consider it one of the most crucial phases that will lead you to understanding what’s happening in the market and what your competitors are doing with their eCommerce apps or websites to reach a broader audience and generate revenue.
What is the cost associated with this crucial planning and research phase? Although anyone can conduct research and planning, expertise is not readily available to all. A better approach is to hire experienced eCommerce Development company in Sweden for this task. Additionally, you may also need some tools to collect the market data or purchase paid market reports to have deeper insights.
Estimated Cost:SEK 55,000 – SEK 170,000
2. Design Phase
Once you are done with planning, research, and requirements collection, the next step is the design phase, which involves wireframes, mockups, branding, and user interface/user experience design tailored to your target audience. Here, you need to craft designs that match the preferences of Swedish customers and drive eCommerce success in Sweden.
Although wireframing doesn’t require any specialized tools, creating eye-catching graphics, images, and logs, as well as seamless UX/UI, often necessitates the use of paid tools and technology. Additionally, the complexity and level of customization of an eCommerce website design (or mobile app design) also affect the cost.
Estimated Cost: SEK 110,000 – SEK 550,000
3. Development
The development phase encompasses the creation of frontend and backend, setting up the database and server, implementing eCommerce features, and integrating third-party systems such as payment gateways, analytics, and reporting, among others.
Here, the most significant cost driver phase is the development phase. Its cost-determining factors are complexity, the number of features, and custom integrations, such as CRM, ERP, multi-vendor systems, and more. Additionally, consider the choice of platforms, such as Magento eCommerce development in Sweden, Shopify, WooCommerce, and Custom Solutions.
Estimated Cost: SEK 330,000 – SEK 10,00,000+ approx.
The development cost can be higher if you plan to create an advanced eCommerce app, such as one that integrates AI-powered features, Business Intelligence, Crypto integrations, and other advanced functionalities. Advanced ecommerce can cost you $150,000 or more.
4. Testing & Quality Assurance
Testing and quality assurance refer to the process of testing a website and app for bugs, security, and performance issues and eliminating them to ensure a seamless user experience. In terms of cost, the expenses associated with hiring quality analysts, testing tools, and technology are relevant.
With the increasing level of complexity, advanced testing tools are required, which increases the cost. It cannot be ignored, as skimping on testing can lead to issues post-deployment of your eCommerce platform.
Estimated Cost: SEK 60,000 – SEK 350,000
5. Deployment & Launch
This is the final stage, where a site or app is ready to launch and go live for customers. This stage also incurs costs, including server setup, domain configuration, initial hosting, app store fees, and SSL certificates.
Estimated Cost: SEK 20,000 – SEK 50,000
6. Post Launch Maintenance & Support
Post-deployment and support refer to the process of maintaining the website and app to keep them running smoothly, offering security and privacy for sensitive data. It is an ongoing and continuous process to ensure ecommerce websites and apps stay updated with technological advancements, security & compliance requirements, and emerging business needs.
Hire Magento development compnay in Sweden for seamless process that involves bug fixes, issues resolution, security updates, feature upgrades, performance optimization, and technical support.
Estimated Cost: 15-20% of overall project development
Key Factors Affecting eCommerce Development Cost in Sweden
The eCommerce development cost in Sweden represents a crucial investment for the future of your business. Understanding these associated costs helps in accurately estimating your budget.
Here are the primary considerations and key factors that affect the costs of eCommerce website design and app development.
1. Project Complexity & Scope
The functionality, size, and complexity of your eCommerce platform are the top cost-driving factors. Understand that the more features, the higher the complexity; more integrations mean higher costs.
Simply put, a basic online store with standard features and basic integrations will cost less compared to an AI-powered eCommerce app development with features such as personalized recommendations, custom dashboards, and advanced third-party integrations.
2. Design Requirements
The visual appearance of an ecommerce website or an app also influences the purchase decision. Swedish consumers prefer minimalist, functional, and user-friendly designs that draw inspiration from the natural world. You can create it through templates or custom designing.
The standard templates enable designers to create storefronts quickly, but they limit the scope of modifications. On the other hand, customization allows for tailoring the design to align with your brand’s essence and the preferences of your end customers. However, nothing comes for free. Customized designs are more costly than pre-built web design templates.
3. Platform and Tech Stack
Another most influential cost- and time-affected factor is the choice of platform and tech stack. An eCommerce platform is the software or technology framework that powers your online store. It handles everything from product listings and customer management to checkout, payments, and backend operations like order processing and inventory tracking.
The tech stack refers to the technology that eCommerce developers use for developing front-end, back-end, database, and other functionalities. Therefore, every platform and tech stack incurs some cost that influences the overall eCommerce development cost.
For example, Shopify and WooCommerce are cost-effective options, but if you need robust features and scalability, Magento eCommerce development is a better choice than any other technology.
4. Integrations
From an eCommerce development perspective, integrations refer to the connection of third-party systems, tools, or services with your eCommerce platform, website, or app. These integrations enable your website or app to communicate and exchange data with external platforms, extending other functionalities to enhance user experiences, such as payments, order management, shipping, and customer relationship management, among others.
Now, you might be thinking about how integration affects eCommerce development costs? Thus, it affects the cost based on the complexity of integration (simple, moderate, or complex), the number of integrations, and the need for ongoing maintenance.
5. Development Team and Expertise
Sweden’s eCommerce landscape is rapidly expanding, and competition is on the high rise. Here, you need an experienced multidisciplinary team of ecommerce developers. Although hiring seasoned developers recurs higher costs, in turn, you’ll have a quality solution with a faster turnaround. The hiring cost contributes to overall development costs.
To reduce hiring costs, you can also consider hiring freelancers; however, companies often provide comprehensive services, including post-deployment support and ongoing maintenance. The smarter decision is to hire an eCommerce development company in Sweden for the best results.
A key point to note is that the developer’s location also plays a crucial role. For example, the hiring cost of eCommerce app developers in Sweden differs from that of developers in the UK or USA.
6. Hosting, Security, & Maintenance
Ongoing costs such as hosting, security, and maintenance are also essential and influence the development costs. Understand it as-
Hosting refers to the server environment where the actual code, files, and data of your ecommerce website or app will be stored. Based on your needs, you can choose your hosting plan, such as shared, managed, cloud, or other. Whatever plan you choose, the cost will be added to your project accordingly.
Consider the security(SSL, firewall, data backups, etc.) and maintenance cost(bug fixing, plugin update, feature upgrades, etc.) associated with hosting that is necessary to keep your ecommerce marketplace or website running smoothly.
7. Legal Compliance and Accessibility
Essentially, an eCommerce website must adhere to compliance regulations such as the General Data Protection Regulation (GDPR), Consumer protection laws, Digital accessibility guidelines (WCAG), and others.
To meet these standards, you’ll need tools to manage consent, safe methods for handling data and payments, and accessibility enhancements, such as improved color contrast and keyboard accessibility. Although this is not a primary requirement, these are only legal demands. However, failing to plan early may result in additional costs later, and there may also be legal consequences.
How Can The NineHertz Help You with eCommerce Development in Sweden?
As a leading eCommerce development company in Sweden with an experience 15+ years, The NineHertz helps different-sized brands to bring their operations to the digital landscape and expand geographically. We work with a team of 250+ developers who offer robust eCommerce services to increase sales, ensure 24*7 support, and bring transparency into the business.
Here are our core competencies that make us the best eCommerce development company in Sweden.
1. Custom Development Solution
Our team builds customized website eCommerce solutions that help their brand build stores that align with their vision and theme. At the same time, all the features and functionalities can be imparted into the website according to particular business preferences, and thus, they have to pay accordingly.
2. Cost Efficient
We ensure not to put a burden on the client’s pocket. The NineHertz offers multiple engagement models that allow the clients to choose the one according to project requirements and personal preferences. The right engagement model helps us save costs in eCommerce development without impacting overall quality.
3. NDA
The NineHertz respects the privacy of any information related to our clients or projects. So, we sign an NDA form, which ensures that any data related to the project is kept confidential between the relevant stakeholders and any third party doesn’t have access to that information.
Conclusion
The Swedish ecommerce landscape is promising, and the future scope is great. The growth-driving factors are high internet and smartphone penetration, advanced logistics, a tech-savvy population, and consumer trust.
You need to take your first step through launching an online shopping website or an app. Before launching, it is crucial to understand the costs of eCommerce development in Sweden, which is a smart move. It will help you to analyze and plan for the project budget, whether you are launching a website or mobile app.
The NineHertz, as a leading eCommerce development company in Sweden, offers a wide range of eCommerce development services that you can choose from, including eCommerce website design and launching a mobile app. We can help you launch a trendy online shopping platform that captures Nordic values from end to end. So, when are you planning? Just call us!
FAQs
1. How much does it cost to build an eCommerce website?
The cost to build an eCommerce website varies due to factors such as idea complexity, feature complexity, design customization, UI/UX, third-party integrations, and others. Therefore, there is no straightforward answer to this question. However, the ballpark estimate is $30,000-$100,000 approx.
2. What is the average cost of eCommerce website development in Sweden?
The average cost of eCommerce website development in Sweden typically ranges from 80,000 SEK to approximately 500,000 SEK. The cost depends on your requirements. Therefore, a better approach is to consult with our experts at your convenience in your time zone. They will guide you for an exact cost estimation.
3. What factors influence the cost of eCommerce development in Sweden?
The cost influencing factors are:
- Project Scope & Business Size
- Type and Complexity of the Website/App
- Design Customization
- Platform and Tech Stack
- Features and Integrations
- Developers’ Expertise and Location
- Post-launch Maintenance and Support
4. How much does it cost to develop a custom eCommerce store in Sweden?
The cost to develop a custom eCommerce store in Sweden is influenced by several key factors, such as complexity, features, and level of customization. So, the cost of an online store will be accordingly.
- Basic E-commerce Store(SEK 50,000 onwards)
- Mid-Level Custom eCommerce Store (SEK 100,000 onwards)
- Advanced eCommerce Store (SEK 300,000 onwards)
5. Is there a difference in cost between Shopify, Magento, and WooCommerce development?
Yes, every platform incurs its own cost. Shopify and WooCommerce are cost-effective options, but if you need scalability and more advanced features for the sustainable growth of your business, Magento development in Sweden is the right choice.
6. Do ongoing maintenance and support add to the total eCommerce development cost?
eCommerce development does not just end with launching your eCommerce store. It requires regular maintenance and upgrades to stay current with trends and maintain a seamless platform. So, yes, the ongoing maintenance and support do add to the total ecommerce development cost.
7. Can I get a fixed-price quote for eCommerce development in Sweden?
Yes, of course. Being a top ecommerce development services provider in Sweden, we offer a flexible engagement model. You can obtain a fixed-price quote for your eCommerce development. However, we need to review your requirements first, so please share them with us or contact us at your convenience for more details.
8. How does the cost of hiring a local vs. offshore eCommerce developer in Sweden compare?
The cost of hiring a local developer is higher than that of offshore eCommerce developers, primarily due to labor costs, living standards, and market rates. Based on the facts, a local Swedish developer charges $40-$150/hour. On the other hand, for the same high quality of work, you can hire offshore developers at $20-$50/ hour.
