You might have noticed that things look a little different around here – and for a good reason.
In late 2024, Buildfire entered into an exciting new chapter when we were acquired by Curious. We initially announced our brand refresh shortly after the acquisition. But beyond the new logo, even bigger changes have been happening behind the scenes.
We want to take this opportunity to share more about how this transition is directly benefiting our customers and partners.
As we move forward under new leadership, we’re implementing improvements across all aspects of our product and business. We’re transforming how we operate, support our customers, and deliver value through our industry-leading app development platform.
New Leadership, New Vision
Our transition to the next chapter of Buildfire started at the top. In January 2025, Samantha Forster joined Buildfire as our new CEO.
With 15+ years of experience in SaaS, Sam has held executive positions at multiple technology companies throughout her impressive career. Prior to joining Buildfire, Sam was the GM at Checkfront, a Canadian-based software company that processes over $5.1 billion in annual bookings across 128 countries worldwide.
Curious, our parent company, takes a unique and refreshing approach compared to typical venture capital firms. As a long-term holding company, they acquire software businesses with the intention of operating them forever. This approach allows us to make decisions focused on sustainable growth and long-term customer satisfaction rather than short-term gains.
Our new leadership team is bringing fresh perspectives to the table, focusing on robust technology while prioritizing the customer experience.
We believe that creating powerful mobile apps shouldn’t require extensive technical knowledge or massive budgets. So we’ve doubled down on making our platform more intuitive, powerful, and more supported than ever before.
How We’re Making Buildfire Better for Our Customers
We’ve heard your feedback, and we’ve taken action. Over the last several months, we’ve implemented a variety of improvements to enhance the customer experience and address areas where we weren’t as strong in the past.
Here’s a quick summary of the most noteworthy highlights:
- Every customer is assigned a dedicated account manager who understands their specific needs and business goals.
- We streamlined our technical support, providing faster response times.
- Our free trial is now a full 30 days (because 14 days just wasn’t enough).
- New plans and transparent pricing to accommodate customers at every stage.
- We simplified our cancellation process and made our refund policy more customer-friendly.
- We’re expanding our post-publishing support, ensuring our customers have extra assistance with app marketing and promotion.
- New features and integrations have been added to our already extensive plugin marketplace (with even more coming).
- Major product enhancements, including UI/UX improvements, that make it easier than ever to build and manage your mobile apps.
These changes reflect our commitment to building long-term relationships with our customers based on transparency, trust, and mutual success.
Our Commitment to You
This is just the beginning, and we have an ambitious roadmap of additional enhancements planned for the coming months.
We’re proud of the positive changes that we’ve made, and invite you to experience them firsthand.
Whether you’re a current customer or considering Buildfire for your mobile app, we’re here to support you every step of the way. Our team is ready to answer your questions, address your concerns, and help you achieve your app development goals.
Ready to experience the new Buildfire? Contact our team or start your 30-day free trial today.
